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Old 01-22-2008, 07:39 PM   #1
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Default Radiant Barriers

I live in VA and have been interested in radiant barriers in a while. So I talked with the SW rep and she said no one ever buys any "e-barrier" product in my area and after some research I can't find anyone that advertises that they offer this service. So on to my question -has anyone incorporated this into there product mix? If so, does it work like advertised? Are customers receptive to the Idea? What has been the best way to get the word out?

Thanks

Mickey

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Old 01-22-2008, 07:51 PM   #2
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I'm pretty sure Brian does this.

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Old 01-22-2008, 08:41 PM   #3
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What is radiant barriers?
Can you post the link...?
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Old 01-22-2008, 09:00 PM   #4
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Hope Brian doesn't mind, this is his site.
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Old 01-23-2008, 12:08 AM   #5
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Thanks, ProWall.
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Old 01-23-2008, 11:03 AM   #6
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Yes, we install radiant barriers. It becomes a bit of a hot item in the spring and summer.

The product we use is aluminum based and is sprayed on the underside of the roof deck. It reflects radiant heat from the sun, which keeps the attic cooler and in turn keeps the living space cooler.

It has been a very profitable niche for us. A typical job is about $1,000 with material costs of $300. Most jobs take 4 hours or less. The installer generally makes $300 to $400 per job.

Brian Phillips
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Old 01-23-2008, 07:25 PM   #7
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what kind of problems are typical during application? Or is it usually smooth sailing
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Old 01-23-2008, 08:07 PM   #8
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Quote:
Originally Posted by HomeGuardPaints View Post
what kind of problems are typical during application? Or is it usually smooth sailing
The biggest issue is access. Low roof lines, walking around in the attic, lack of illumination-- these are examples. The attic can get a little "foggy" during application, so extra care must be taken while moving around.

I've never applied the product or been on a job site when it has been applied. But I have talked to the applicator (we only use one) and we've been over the issues. He's happy with the money he makes on these jobs and wishes I could sell more. (So do I, as the money is good all the way around.)

You may have some educational issues as well. If nobody is doing this in your market, the benefits may not be well known. That will take some marketing and education.

In Houston, there are tons of companies offering this service. There are a lot of ads on the radio, tv, etc. I am trying to piggy back on them to an extent. It's not our primary business, but it is a profitable add on for us.

Brian Phillips
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Old 01-24-2008, 08:47 PM   #9
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Quote:
Originally Posted by Brian View Post

It has been a very profitable niche for us. A typical job is about $1,000 with material costs of $300. Most jobs take 4 hours or less. The installer generally makes $300 to $400 per job.
Brian,

When you say a job is $1,000 does that include the cost of materials? so your getting about 30% gross profit, or you charge it for $1,000 and get $300 for materials so its about 50% G.P.?

Thanks, sounds like a really cool add-on.

Ethan
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Old 01-24-2008, 09:00 PM   #10
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Quote:
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Brian,

When you say a job is $1,000 does that include the cost of materials? so your getting about 30% gross profit, or you charge it for $1,000 and get $300 for materials so its about 50% G.P.?

Thanks, sounds like a really cool add-on.

Ethan
Ethan,

If I charge $1,000 for the job (which is average), I pay the installer $600 to $800, depending on where the lead came from and the time of year. He gets more if he generated the lead and in the summer.

So my gross profit varies. The installer generates many of the leads and I just do the sales for him. In that case, I get a commission of 20%. If I generate the lead and sell the job for him I get a bigger commission.

I have an unusual model. But it gives me great flexibility.

Brian Phillips

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