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Old 06-13-2013, 10:32 PM   #21
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Quote:
Originally Posted by joshmays1976 View Post
They do, yes. Free t shirts too! Jester.

I've been using valspar on cheapies for a couple years. It works fine for me.
One thing that concerns me though, and this I kinda a biggie. Recently the ultra premium was changed to just 'ultra'. Well, fine except now its paint and primer in one. And I mean for real primer, the specs are similar to duration, can be applied to bare wood etc...
However, when I asked a rep (more than one actually) what was different about the ultra as opposed to the old ultra premium, they said "nothing" , no reformulation, just a different label.
The ultra premium called for primer on bare wood. The ultra does not. I guess they just decided primer wasn't necessary anymore or something.
If its the same product how can the specs change? Can't get a clear answer from the rep. Very disturbing.
Usually, if you read the 'fine print' these paint/primer products are only self priming on surfaces that really don't need primer anyway. (Drywall). Very few, like duration, claim to prime bare wood. I noticed that Lowes has started putting stickers on the ext ultra that say, " primer recommended for best results on wood" even though the can says it can be applied to bare wood.

Marketing is totally nuts.
Im happy to shed some light on this for you. Ultra Exterior, same product, no reformulation. Ultra interior is completely new. The main differences between it and the old VUP:

0-VOC
More defoaming agent
Higher Volume Solids

It was labeled a paint & primer due to the increase in volume solids. We all know we can thank masco and behr for the popularization of paint & primer products. Truth is, it will never replace a stand alone primer in any way, and its a battle we all fight everyday. All acrylic paint will self prime to a previously painted surface, but anything bare needs to be primed. Paint is too pourous to seal bare surfaces, does not block stains and tannin bleed, and cant adhere properly to many surfaces. I remember my days with SW. When P&P products were becoming popular. SWs stance was that we would educate people on what it really is. Well, less than 6 months later, Superpaint got its new paint and primer label. Its just what DIY want to see nowadays. Most P&P products are designed to give better coverage in fewer coats..
Higher volume solids, thicker film build, better quality acrylic resins. The only true self priming product in the Valspar consumer lowes division is Duramax, because it is a semi elastomeric. It will self prime to anything but bare wood. The label says you can paint over bare wood, but I never recommend it.

As far as Valspar reps go, each lowes store has one. Each rep covers an area of 4-6 stores, and is usually in one store a day. Each store has a contact sheet for the rep on the tinter. Reps are local and cover a relatively small territory, usually about the same size as an SW rep, which is where many Valspar reps came from btw...
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Old 06-14-2013, 10:35 AM   #22
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I smell a Valspar rep in this thread
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Old 06-14-2013, 10:51 AM   #23
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I smell a Valspar rep in this thread
What gave me away?? Yeah Im a rep in PA. Just so its clear, Im not on here to upsell my products or trash anyone elses. Just glad to answer questions, offer explanations, and help in any way I can.
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Old 06-14-2013, 11:15 AM   #24
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THE only good Valspar product is Severe Weather!! Everything else Valspar makes is water. Accept the job if they will accept Sever Weather.
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Old 06-14-2013, 11:17 AM   #25
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What gave me away?? Yeah Im a rep in PA. Just so its clear, Im not on here to upsell my products or trash anyone elses. Just glad to answer questions, offer explanations, and help in any way I can.
I say anyone who knows that much about Valspar has to be a rep. Glad to see your here for some product info if needed
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Old 06-14-2013, 04:35 PM   #26
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Originally Posted by PAPaintGuy

Im happy to shed some light on this for you. Ultra Exterior, same product, no reformulation. Ultra interior is completely new.

















Thanks for replying. This is what I was getting at. I keep hearing the ext Ultra is no different, but the label is different. I just compared a can of the Ultra and a can of the old UP, both in ext flat. This is what they recommend on bare wood:


Ultra premium- prime with an ext oil or latex primer.

Ultra- two coats of ultra are recommended.

If its the same, how is it now self priming on bare wood? Like I said, lowes started putting stickers on the cans saying 'for best results prime raw wood' , but still this is disturbing.
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Old 06-15-2013, 12:56 PM   #27
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Originally Posted by joshmays1976 View Post

Thanks for replying. This is what I was getting at. I keep hearing the ext Ultra is no different, but the label is different. I just compared a can of the Ultra and a can of the old UP, both in ext flat. This is what they recommend on bare wood:

Ultra premium- prime with an ext oil or latex primer.

Ultra- two coats of ultra are recommended.

If its the same, how is it now self priming on bare wood? Like I said, lowes started putting stickers on the cans saying 'for best results prime raw wood' , but still this is disturbing.
Yeah the system recommendations have changed, even though the product has not. Unfortunately, alot of what we put on our labels is dictated by lowes, or they wont allow us to bring in a new product or do a label change if we dont follow their marketing guidelines. Most good quality acrylic exteriors will self prime to most substrates. Im not saying 2 coating bare wood couldnt work, but it is certainly not the best way to do it. Most DIY dont want to prep correctly, and will skip any steps they can, and marketing at lowes is still geared towards that market, even though Valspar wants to focus on the pro market as well. If its bare wood, prime it. The rules of painting have not changed, just use your best judgement.
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