$7,200 to advertise on Yelp - Page 2 - Paint Talk - Professional Painting Contractors Forum
CLICK HERE AND JOIN OUR COMMUNITY TODAY, IT'S FREE!
Go Back   Paint Talk - Professional Painting Contractors Forum > Business > Business, Marketing, and Sales

Like Tree19Likes
Reply
 
Thread Tools Display Modes
Old 11-04-2017, 04:29 PM   #21
Senior Member
 
Join Date: Jun 2017
Location: Buffalo NY
Posts: 218
Rewards Points: 436
Thanks: 22
Thanked 15 Times in 12 Posts
View Worker Bee's Photo Album My Photos
Default

Go back a litle further, to the 1980's or 70's or the 60's.... no cellphones no beepers... had to use map books to find an address... the ability to read a map, and map out your route...

dad often referred to me as the 'navigator' lol

come home, listen to the messeges on the answering machine and try to setup appointments at night or over the week end...

I eventually had our 50 year old land line ported to a cell phone as I was losing work because I wasnt geting back o people fast enough... now I have 2 phone lines going into one phone... average about 15 calls a day, monday - saturday...sundays i get about 5 calls.

most are for prequalified business loans if I have $20K a month in sales, google bs, or other telemarketing calls... I honestly have no idea how people ran a business with out the cell phone or internet....

However I do have fond memories of my dad chewing down the talking phone book guy, for hours, over a few beers in the shop atleast once a year.

Then again, life was a bit less complex back then...

Last edited by Rbriggs82; 11-05-2017 at 04:17 AM..
Worker Bee is offline   Reply With Quote

Warning: The topics covered on this site include activities in which there exists the potential for serious injury or death. PaintTalk.com DOES NOT guarantee the accuracy or completeness of any information contained on this site. Always use proper safety precaution and reference reliable outside sources before attempting any construction or remodeling task!

Sponsored Links
Advertisement
 
Old 11-05-2017, 12:37 AM   #22
Senior Member
 
Join Date: Oct 2014
Location: Chicago suburbs
Posts: 3,161
Rewards Points: 3,220
Thanks: 101
Thanked 318 Times in 287 Posts
View Brushman4's Photo Album My Photos
Default

Quote:
Originally Posted by Worker Bee View Post
Go back a litle further, to the 1980's or 70's or the 60's.... no cellphones no beepers... had to use map books to find an address... the ability to read a map, and map out your route...

dad often referred to me as the 'navigator' lol

come home, listen to the messeges on the answering machine and try to setup appointments at night or over the week end...

I eventually had our 50 year old land line ported to a cell phone as I was losing work because I wasnt geting back o people fast enough... now I have 2 phone lines going into one phone... average about 15 calls a day, monday - saturday...sundays i get about 5 calls.

most are for prequalified business loans if I have $20K a month in sales, google bs, or other telemarketing calls... I honestly have no idea how people ran a business with out the cell phone or internet....

However I do have fond memories of my dad jewing down the talking phone book guy, for hours, over a few beers in the shop atleast once a year.

Then again, life was a bit less complex back then...
Yes it was, yes it was, or as Larry David would say "pretty, pretty good".
Brushman4 is offline   Reply With Quote
Old 11-05-2017, 09:34 AM   #23
Senior Member
 
CApainter's Avatar
 
Join Date: Jun 2007
Location: San Francisco Bay Area, CA
Posts: 14,733
Rewards Points: 2,606
Thanks: 11,223
Thanked 9,645 Times in 5,484 Posts
View CApainter's Photo Album My Photos
Default

For a small business that generally works for a modest population locally, at what point does word of mouth and lawn signs, need to yield to an online lead generator? In other words, does a farmer in Cambodia need to access Yelp for Walley's Painting and Leather Goods in Toledo?
slinger58 and Wildbill7145 like this.
CApainter is offline   Reply With Quote
Sponsored Links
Advertisement
 
Old 11-05-2017, 10:08 AM   #24
Senior Member
 
Woodco's Avatar
 
Join Date: Nov 2016
Location: Austin Texas
Posts: 2,756
Rewards Points: 5,514
Thanks: 20
Thanked 434 Times in 366 Posts
View Woodco's Photo Album My Photos
Default

My buddy just retired from owning a sign shop. He said back in the day, he had to shell out $900 a month to the yellowpages.
Woodco is offline   Reply With Quote
Old 11-05-2017, 10:19 AM   #25
Moderator
 
Wildbill7145's Avatar
 
Join Date: Apr 2014
Location: Canada
Posts: 6,167
Rewards Points: 5,610
Thanks: 3,968
Thanked 4,582 Times in 2,540 Posts
View Wildbill7145's Photo Album My Photos
Default

When we first moved here, I took out an ad in the local paper (that comes out once a week. lol.) I had to continually check that they 1. put my add in the paper 2. didn't put it in the obituaries 3. didn't switch my phone number with the 'junk to the dump guy's # so I'd get people yelling at me over the phone about why I wouldn't come take their stinky rotten couch to the dump for them., etc. After a year, I quit bothering.

Built up customer base over time, advertising became a non issue. I'd be willing to bet, 75% of the population around here don't even know what Yelp is. Probably think it's what they hear when they step on their dog's foot or something.

We have a 'swap n sell' Facebook page locally. Sometimes I get jobs from there that turn out pretty good. Referrals from past customers, etc. Most of the time it's someone looking for a painter with "reasonable prices", which means they want you to paint just their stair well for a bag of peanuts.
CApainter likes this.
__________________

To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts.

Wildbill7145 is online now   Reply With Quote
Old 11-05-2017, 10:33 AM   #26
Paint to fish

 
DeanV's Avatar
 
Join Date: Apr 2007
Location: MI
Posts: 9,442
Rewards Points: 160
Thanks: 958
Thanked 5,165 Times in 2,818 Posts
View DeanV's Photo Album My Photos
Default

Quote:
Originally Posted by Wildbill7145 View Post
When we first moved here, I took out an ad in the local paper (that comes out once a week. lol.) I had to continually check that they 1. put my add in the paper 2. didn't put it in the obituaries 3. didn't switch my phone number with the 'junk to the dump guy's # so I'd get people yelling at me over the phone about why I wouldn't come take their stinky rotten couch to the dump for them., etc. After a year, I quit bothering.

Built up customer base over time, advertising became a non issue. I'd be willing to bet, 75% of the population around here don't even know what Yelp is. Probably think it's what they hear when they step on their dog's foot or something.

We have a 'swap n sell' Facebook page locally. Sometimes I get jobs from there that turn out pretty good. Referrals from past customers, etc. Most of the time it's someone looking for a painter with "reasonable prices", which means they want you to paint just their stair well for a bag of peanuts.
There is a local Facebook page here as well and EVERY posts looking for a contractor asks for “reasonable” rates. Their definition of “reasonable” is not reasonable.
DeanV is online now   Reply With Quote
Old 11-05-2017, 10:45 AM   #27
Moderator
 
Wildbill7145's Avatar
 
Join Date: Apr 2014
Location: Canada
Posts: 6,167
Rewards Points: 5,610
Thanks: 3,968
Thanked 4,582 Times in 2,540 Posts
View Wildbill7145's Photo Album My Photos
Default

Quote:
Originally Posted by DeanV View Post
There is a local Facebook page here as well and EVERY posts looking for a contractor asks for “reasonable” rates. Their definition of “reasonable” is not reasonable.
Usually they're looking for an inexpensive electrician to come and look at one outlet that's not working. Or an inexpensive painter to come paint a closet, we'll do the rest ourselves. Inexpensive guy with a boom lift to get their kid's kite out of the tree in their backyard.

On our local page, people are encouraged to 'discuss' local events/issues, etc. It often or should I say regularly turns into a drama fest that would far over shadow anything we've ever imagined here on PT. Business bashing, interweb fist fights, etc. I stay well away from those, but it does offer some popcorn munching entertainment during the slow periods when you have more time on your hands.

The cabin fever of February seems to affect the people of facebook just as much as other social media outlets I would have to guess.
Brushman4 likes this.
__________________

To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts.

Wildbill7145 is online now   Reply With Quote
Old 11-05-2017, 02:11 PM   #28
Renegade Mod
 
Wolfgang's Avatar
 
Join Date: Nov 2008
Posts: 10,286
Rewards Points: 292
Thanks: 7,474
Thanked 8,692 Times in 4,065 Posts
View Wolfgang's Photo Album My Photos
Default

Think I've read about half a dozen Yelp reviews in my life. Maybe a dozen from other related sites. They really mean nothing to me. If I want to know a good restaurant or hear of a good restaurant, it's by someone I know who recommends it. Same with other service orientated companies. As far as I'm concerned, these sites are more for the people who get a bug up their butt and want to complain. Ie; "A happy customer will let one or two others know. An unhappy customer will let ten others know". Easiest way to let at least ten others know is social media.
CApainter and Wildbill7145 like this.
__________________
Sweeping the streets of PT, one day at a time.
Wolfgang is offline   Reply With Quote
Old 11-05-2017, 04:03 PM   #29
Senior Member
 
Pete Martin the Painter's Avatar
 
Join Date: Nov 2012
Location: Gloucester, MA
Posts: 2,160
Rewards Points: 218
Thanks: 1,516
Thanked 818 Times in 458 Posts
View Pete Martin the Painter's Photo Album My Photos
Default

Quote:
Originally Posted by Worker Bee View Post



Was pretty much my response... Thats insane... $600/month for 12 months, $700 to cancel the contract. the lady today couldnt understand why i was a bit put off!
Houzz wanted me to pay $200 a month to advertise, and I would have had to agree to a one year contract. The woman that I was dealing with did not seem to understand why I did not want to agree to a one year commitment for a service that I was not even sure will provide me with good leads.

Sent from my VS987 using Tapatalk
PACman likes this.
__________________
Ancora Imparo (I'm Still Learning)--Michelangelo

To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts.


To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts.

Last edited by Pete Martin the Painter; 11-05-2017 at 04:19 PM..
Pete Martin the Painter is offline   Reply With Quote
Old 11-05-2017, 05:22 PM   #30
Senior Member
 
Join Date: Jun 2017
Location: Buffalo NY
Posts: 218
Rewards Points: 436
Thanks: 22
Thanked 15 Times in 12 Posts
View Worker Bee's Photo Album My Photos
Default

I am not sure where these advertising/lead generation sites are getting there data regarding the cash flow of small businesses, especially in the construction industry.

The amount of money they expect you to pay for 'service' is no where near what it costs them to operate. Not saying what they should charge, but it seams to me that they are completely clueless in the markets they are targetting
PACman likes this.
Worker Bee is offline   Reply With Quote
Old 11-05-2017, 06:14 PM   #31
very senior member
 
chrisn's Avatar
 
Join Date: Jul 2007
Location: Hagerstown md
Posts: 9,848
Rewards Points: 4
Thanks: 3,623
Thanked 5,523 Times in 3,391 Posts
View chrisn's Photo Album My Photos
Default

Quote:
Originally Posted by Pete Martin the Painter View Post
Houzz wanted me to pay $200 a month to advertise, and I would have had to agree to a one year contract. The woman that I was dealing with did not seem to understand why I did not want to agree to a one year commitment for a service that I was not even sure will provide me with good leads.

Sent from my VS987 using Tapatalk

They are ALMOST as bad as home advisor
PACman likes this.
__________________
It's PASTE, not glue
chrisn is offline   Reply With Quote
Old 11-05-2017, 06:52 PM   #32
Senior Member
 
Pete Martin the Painter's Avatar
 
Join Date: Nov 2012
Location: Gloucester, MA
Posts: 2,160
Rewards Points: 218
Thanks: 1,516
Thanked 818 Times in 458 Posts
View Pete Martin the Painter's Photo Album My Photos
Default

Quote:
Originally Posted by chrisn View Post
They are ALMOST as bad as home advisor
These sites are also totally clueless and in my opinion deceitful. Build Zoom, or something like that, has consistanly sent me leads, which I did not request, for jobs that I am not qualified to do, such as rebuilding a deck and vinyl siding. One site has me listed as one of the better rated painters in the area based on an obscure algorithm they concocted...I have never done no work from leads that I have gotten from the site.

Sent from my VS987 using Tapatalk
__________________
Ancora Imparo (I'm Still Learning)--Michelangelo

To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts.


To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts.
Pete Martin the Painter is offline   Reply With Quote
Old 11-06-2017, 01:34 AM   #33
Senior Member
 
Join Date: Oct 2014
Location: Chicago suburbs
Posts: 3,161
Rewards Points: 3,220
Thanks: 101
Thanked 318 Times in 287 Posts
View Brushman4's Photo Album My Photos
Default

Welcome to the convoluted web our society has woven.
Brushman4 is offline   Reply With Quote
Old 11-06-2017, 09:41 AM   #34
Renegade Mod
 
Wolfgang's Avatar
 
Join Date: Nov 2008
Posts: 10,286
Rewards Points: 292
Thanks: 7,474
Thanked 8,692 Times in 4,065 Posts
View Wolfgang's Photo Album My Photos
Default

Quote:
Originally Posted by Brushman4 View Post
Welcome to the convoluted web our society has woven.
Live by the web - die by the web.
CApainter, Wildbill7145 and PACman like this.
__________________
Sweeping the streets of PT, one day at a time.
Wolfgang is offline   Reply With Quote
Old 11-06-2017, 10:55 AM   #35
Senior Member
 
PACman's Avatar
 
Join Date: Oct 2014
Location: North central Ohio
Posts: 11,338
Rewards Points: 158
Thanks: 2,999
Thanked 4,711 Times in 3,178 Posts
View PACman's Photo Album My Photos
Default

I constantly get texts from "people" wanting me to give them quotes for painting. I've never in my life advertised as a painting contractor! Just a paint retailer. So why oh why would i put my faith in these "advertisers". They obviously don't have a clue! Even their algorithms are a mess.
__________________
"One who dares not offend cannot be honest." Thomas Paine-patriot

"I'll have a double scotch with a twist of bourbon" Rodney Dangerfield
PACman is offline   Reply With Quote
Old 11-06-2017, 11:31 AM   #36
King Dude
 
Rbriggs82's Avatar
 
Join Date: Jul 2012
Location: Charleston, SC
Posts: 6,623
Rewards Points: 2
Thanks: 4,843
Thanked 5,112 Times in 2,921 Posts
View Rbriggs82's Photo Album My Photos
Default

I still do Angie's List. It was great when I first started but now I'm thinking cost isn't worth the gain.

I really need to track where my leads are coming from better and make an informed decision whether or not to cancel them.

Sent from my LG-H910 using Tapatalk
__________________

To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts.
|
To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts.
|
To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts.
|

To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts.
|
To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts.
|
To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts.
Rbriggs82 is offline   Reply With Quote
Old 11-16-2017, 05:47 PM   #37
Junior Member
 
Join Date: Nov 2017
Posts: 8
Rewards Points: 16
Thanks: 0
Thanked 1 Time in 1 Post
View Craig Dean's Photo Album My Photos
Default

Quote:
Originally Posted by Worker Bee View Post



Was pretty much my response... Thats insane... $600/month for 12 months, $700 to cancel the contract. the lady today couldnt understand why i was a bit put off!
lol put $600 a month info Facebook ads and you'll have more leads then you can handle, literally, you wont be able to do all the jobs you'll get. Just learn how to do it right before dropping money. I'm spending $10 a day on Facebook and having extremely good results.
Craig Dean is offline   Reply With Quote
Old 12-06-2017, 05:00 AM   #38
Junior Member
 
AmericanVeteranPaint's Avatar
 
Join Date: Nov 2016
Location: Riverview Florida
Posts: 29
Rewards Points: 56
Thanks: 19
Thanked 1 Time in 1 Post
View AmericanVeteranPaint's Photo Album My Photos
Default

Seems a bit much!
AmericanVeteranPaint is offline   Reply With Quote
Old 12-22-2017, 11:27 AM   #39
Junior Member
 
Join Date: Dec 2010
Posts: 12
Rewards Points: 16
Thanks: 7
Thanked 0 Times in 0 Posts
View jhutch's Photo Album My Photos
Default

Seems like a lot. I think yelp is more for restauruants than contractors. my 2 cents.
__________________
John Hutchins
Amazing Garage Floors

To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts.


To view links or images in signatures your post count must be 10 or greater. You currently have 0 posts.
jhutch is offline   Reply With Quote
Reply

Tags
None

Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are Off
Pingbacks are Off
Refbacks are Off


Similar Threads
Thread Thread Starter Forum Replies Last Post
Yelp reviews customer sued lost thinkpainting/nick Business, Marketing, and Sales 16 10-29-2015 05:40 PM


All times are GMT -4. The time now is 11:33 AM.


Powered by vBulletin® Version 3.8.8
Copyright ©2000 - 2020, vBulletin Solutions, Inc.
Content Relevant URLs by vBSEO 3.6.1
vBulletin Security provided by vBSecurity v2.2.2 (Pro) - vBulletin Mods & Addons Copyright © 2020 DragonByte Technologies Ltd.
User Alert System provided by Advanced User Tagging (Pro) - vBulletin Mods & Addons Copyright © 2020 DragonByte Technologies Ltd.
Our Pro Sites Network
ContractorTalk.com | DrywallTalk.com | ElectricianTalk.com | HVACSite.com | PlumbingZone.com | RoofingTalk.com