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Old 03-18-2014, 02:15 PM   #1
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Default company name advice

Im trying to come up with a name for my company. I originally wanted Crawfords Painting but there is another company in my state with that name but they are on the other side of the mountains..can I still use that name? Also was looking at Crawfords professional Painting. Is that to long of a name? Crawford is my last name and my brother and I are starting the company together. Any suggestions?
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Old 03-18-2014, 03:09 PM   #2
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I'm thinking "Forty Niner Painting".
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Old 03-18-2014, 03:32 PM   #3
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Crawbrother Painting (instead of Crawdaddy)

Or not to be tricky, simply Crawford Bros Painting

says it all



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Old 03-18-2014, 03:34 PM   #4
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Im trying to come up with a name for my company. I originally wanted Crawfords Painting but there is another company in my state with that name but they are on the other side of the mountains..can I still use that name? Also was looking at Crawfords professional Painting. Is that to long of a name? Crawford is my last name and my brother and I are starting the company together. Any suggestions?
I remember the suggestion that you NOT use your own name in the name of your business. The authors wrote about the psychological impact of a failed business when the owner's name is also part of the business name. Their idea was to reduce the idea that, "my business failed" equals "I'm a failure as a person." While I'm not totally convinced, I did follow the suggestion. I've also had friends and acquaintances whose business didn't survive, and the impact seemed more on those who had incorporated their own name.

That was hardly a scientific study, and I don't want to encourage a defeatist attitude from the beginning, but it's something to ponder.
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Old 03-18-2014, 03:39 PM   #5
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I remember the suggestion that you NOT use your own name in the name of your business. The authors wrote about the psychological impact of a failed business when the owner's name is also part of the business name. Their idea was to reduce the idea that, "my business failed" equals "I'm a failure as a person." While I'm not totally convinced, I did follow the suggestion. I've also had friends and acquaintances whose business didn't survive, and the impact seemed more on those who had incorporated their own name.

That was hardly a scientific study, and I don't want to encourage a defeatist attitude from the beginning, but it's something to ponder.
OK, if one subscribes to "expert" opinions that are worth what you pay for them how about "Brothers Painting"

Or worse still, "He Ain't Heavy Painting"



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Old 03-18-2014, 03:48 PM   #6
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OK, if one subscribes to "expert" opinions that are worth what you pay for them how about "Brothers Painting"

Or worse still, "He Ain't Heavy Painting"
I'm thinking about changing the name of our company to Bill Arch***** Painting. I even have a motto picked out: "If your house needs painting badly, call us!"

As an alternative, maybe just "BA Painting". We could save money, since we wouldn't have to buy whites....

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Old 03-18-2014, 03:58 PM   #7
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Can't wait to see the logo
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Old 03-18-2014, 03:59 PM   #8
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Im trying to come up with a name for my company. I originally wanted Crawfords Painting but there is another company in my state with that name but they are on the other side of the mountains..can I still use that name? Also was looking at Crawfords professional Painting. Is that to long of a name? Crawford is my last name and my brother and I are starting the company together. Any suggestions?
If they are incorporated they can come after you for using their name. We were going by c&d painting found out some one already had that name in our state and was incorporated so we had to change ours, we added "of Newburyport" to ours which is fine. We are also incorporated now. c&d is my partners first name initial as well as mine.

As for using your last name there are a few around here who do and I used to years ago. I would add brothers to yours, this way you are protected from the other guy from coming after you.
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Old 03-18-2014, 04:11 PM   #9
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Originally Posted by Gough View Post
I remember the suggestion that you NOT use your own name in the name of your business. The authors wrote about the psychological impact of a failed business when the owner's name is also part of the business name. Their idea was to reduce the idea that, "my business failed" equals "I'm a failure as a person." While I'm not totally convinced, I did follow the suggestion. I've also had friends and acquaintances whose business didn't survive, and the impact seemed more on those who had incorporated their own name.

That was hardly a scientific study, and I don't want to encourage a defeatist attitude from the beginning, but it's something to ponder.
I heard the same advice 25 years ago. Sounded reasonable, so I took it.
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Old 03-18-2014, 04:15 PM   #10
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Maybe if you go with something like- The Brothers Crawford, A Painting Company

I think what you decide should be based mostly on where you are.

If you are in a large metropolitan area (or a large company), you probably want a catchy name and branding/marketing to go along with it.

But if you are in more of a rural area, where you will be marketing yourself through networking and personal contact then I would imagine it's more important to have/use your name.
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Old 03-18-2014, 04:19 PM   #11
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Quote:
Originally Posted by Gough View Post
I remember the suggestion that you NOT use your own name in the name of your business. The authors wrote about the psychological impact of a failed business when the owner's name is also part of the business name. Their idea was to reduce the idea that, "my business failed" equals "I'm a failure as a person." While I'm not totally convinced, I did follow the suggestion. I've also had friends and acquaintances whose business didn't survive, and the impact seemed more on those who had incorporated their own name.

That was hardly a scientific study, and I don't want to encourage a defeatist attitude from the beginning, but it's something to ponder.
Like you implied towards the end, if you want to talk psychologically, I think planning for failure in the beginning is much more detrimental then failing with your own name.

But, I don't do things I'm bad at, so it's not a risk for me.
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Old 03-18-2014, 06:46 PM   #12
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Thanks for all the feedback. I have a while to think it all over. Im just planning and saving money right now. I can't wait for the day I can tell my boss to kick rocks. He kind of misled a few of us about his schedule this winter to keep us around for summer. I could have bailed and made money somewhere if he would have been honest...im sure in not the only one though..Anyway thanks again for the input. I appreciate it.
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Old 03-18-2014, 06:54 PM   #13
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Quote:
Originally Posted by 12th man View Post
Thanks for all the feedback. I have a while to think it all over. Im just planning and saving money right now. I can't wait for the day I can tell my boss to kick rocks. He kind of misled a few of us about his schedule this winter to keep us around for summer. I could have bailed and made money somewhere if he would have been honest...im sure in not the only one though..Anyway thanks again for the input. I appreciate it.
Not knowing your boss or defending him but stuff happens where projects get delayed or even canceled. He may or may not have been pulling your chain.
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Old 03-18-2014, 07:21 PM   #14
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Na I know him to well. Hes just weird about things like that. He has 2 guys doing 40 a week and 3 of us 0-10 hours. I get that those 2 have been with him longest. I just think if he wants to keep good guys he should spread it around a little. Thats why companies around here have trouble keeping good guys. Nobody wants to be just the summer help... anyway sorry for whining.. im just frustrated and want to be out there painting something
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Old 03-18-2014, 07:29 PM   #15
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I would never refrain from using my own name as part of my business identity just because of the possibility of failing.
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Old 03-18-2014, 07:47 PM   #16
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Choose a name based on it web URL availability. Keep it short and memorable. Other than that, the name is the least of a business' worries. You may be better served choosing a geographical name. People remember it because its relevant to them and it can rank better.
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Old 03-18-2014, 07:56 PM   #17
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Originally Posted by 12th man View Post
Thanks for all the feedback. I have a while to think it all over. Im just planning and saving money right now. I can't wait for the day I can tell my boss to kick rocks. He kind of misled a few of us about his schedule this winter to keep us around for summer. I could have bailed and made money somewhere if he would have been honest...im sure in not the only one though..Anyway thanks again for the input. I appreciate it.
I admire your spirit, 12th man and wish you the very best. I was more or less pushed into self-employment almost 30 years ago and that was probably the best thing that could have happened to me.

There is a wealth of knowledge to be had on this forum, but I would advise you to stay away from the OPPU thread at first. Kinda like visiting an old folks home, sorta depressing.

Best of luck to you and your brother.

Oh, and back on topic.....my business has had my last name in it for....almost 30 years.
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Old 03-18-2014, 10:45 PM   #18
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Just use ford. I don't think that URL has been taken.
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Old 03-18-2014, 10:48 PM   #19
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I admire your spirit, 12th man and wish you the very best. I was more or less pushed into self-employment almost 30 years ago and that was probably the best thing that could have happened to me.

There is a wealth of knowledge to be had on this forum, but I would advise you to stay away from the OPPU thread at first. Kinda like visiting an old folks home, sorta depressing.

Best of luck to you and your brother.

Oh, and back on topic.....my business has had my last name in it for....almost 30 years.
your company name is Mud Slinger Painting ??

(damn those open doors)



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Old 03-19-2014, 09:14 PM   #20
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your company name is Mud Slinger Painting ??

(damn those open doors)
Close.
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