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Old 11-10-2010, 01:56 PM   #1
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Default Does SIZE matter?

Do you think having a logo'd full size truck as opposed to a smaller truck/SUV matters as far as potential clients? Like, if you were driving down the road and saw a Jeep Patriot (similar to the ol' Cherokee) with a nice logo on back window and then you saw a F-150 with an equally nice logo on back, would you pick one over the other? I know appearance of vehicle can mean "make or break", just curious if bigger truck gives more of a "Contractor" appeal...???

I drive a Jeep Patriot (fuel efficient, low to ground for ladders, good amount of cargo space) and this has popped in my head many times. I love my Jeep for the above reasons, however, space is getting challenging as my biz grows. A full size truck seems to be in my future.

Thoughts...???

Thanks!
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Old 11-10-2010, 02:09 PM   #2
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Truck or Van = Pro

Graphics on the vehicle = Established business

Graphics on the back window = Temporary Business


You asked...
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Old 11-10-2010, 03:10 PM   #3
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You mean for estimates?
Who cares. A salesperson doesn't have to drive a large van or a truck.
Clean, and presentable is fine.
I drive my Nissan Altima.

Work trucks, I don't know.
Aaron's trucks look really nice.
I don't pay so much attention to our vehicles,
but I think I should be.
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Old 11-10-2010, 03:26 PM   #4
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I use an Ford Escape for my running around and an F-150 for the work vehicle. Once we get a little steadier, hopefully next year, I will add a full size van.

To work out of, you really need a full size vehicle unless all you do are really small jobs. If I painted all the time, no way and escape or jeep size vehicle would work.
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Old 11-10-2010, 04:05 PM   #5
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You only get 1 chance to make a 1st impression!
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Old 11-10-2010, 04:08 PM   #6
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My first impression would be that you can't handle the larger jobs, that you just do one & two room jobs.......
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Old 11-10-2010, 04:09 PM   #7
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Quote:
Originally Posted by aaron61 View Post
You only get 1 chance to make a 1st impression!
Couldn't agree more!
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Old 11-10-2010, 04:29 PM   #8
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I pulled up to give a proposal once and another guy was just getting in his ride to leave.He drove a newer cadillac and looked like he just came from the beach!
The HO said to me,"get a load of that guy, I'd never hire him."

Asked him why?

His response,
"Because of the way he looks! like he'd rather be in his cadillac goin to the beach" I don't think he's ever painted in his life!

Always look clean & neat & keep your vehicle looking the same. If you're in the trades you should probably be driving something that reflects that.
There's a fine line between looking like a salesman and a business owner! IMHO
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Old 11-10-2010, 04:36 PM   #9
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Quote:
Originally Posted by aaron61 View Post
I pulled up to give a proposal once and another guy was just getting in his ride to leave.He drove a newer cadillac and looked like he just came from the beach!
The HO said to me,"get a load of that guy, I'd never hire him."

Asked him why?

His response,
"Because of the way he looks! like he'd rather be in his cadillac goin to the beach" I don't think he's ever painted in his life!

Always look clean & neat & keep your vehicle looking the same. If you're in the trades you should probably be driving something that reflects that.
There's a fine line between looking like a salesman and a business owner! IMHO
I had the exact same experience myself a number of years ago. I needed a new fence and called a large company here. The estimator shows up in a brand new Mercedes!

I hired the next guy that came in a clean, (not new) lettered pick up.....
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Old 11-10-2010, 05:24 PM   #10
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Just like anything else, select the right tool for the job. At some point, driving around in a truck might be the right tool for me a business owner, but right now the gas mileage savings almost pays for the vehicle compared to an F-150. It still hauls paint to the crew as needed, is lettered up on the windows, can haul the work trailer to the jobsite, and cheaper insurance as well.

Would I like a full size truck? Maybe. From a cost benefit analysis the Escape saves me money. Would an Escape be my only work vehicle? Never.
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Old 11-10-2010, 05:29 PM   #11
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Quote:
Originally Posted by DeanV View Post
Just like anything else, select the right tool for the job. At some point, driving around in a truck might be the right tool for me a business owner, but right now the gas mileage savings almost pays for the vehicle compared to an F-150. It still hauls paint to the crew as needed, is lettered up on the windows, can haul the work trailer to the jobsite, and cheaper insurance as well.

Would I like a full size truck? Maybe. From a cost benefit analysis the Escape saves me money. Would an Escape be my only work vehicle? Never.
I have no problem with that dean. I've often thought about a small SUV or minivan for estimates and small deliveries.

But my thinking was directed at the OP using a Jeep patriot as his only work vehicle.....
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Old 11-10-2010, 05:38 PM   #12
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For me, the Escape still looked somewhat truck-like/contractor-like.

In my opinion, showing up in a Cadilac or Mercedes sends the wrong message as well. If my F-150 is in use and my Escape is in the shop, I try to not do estimates in my family's Suburban. Not the message I want to send.
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Old 11-10-2010, 05:52 PM   #13
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The nicest "work/estimator" vehicle I saw was a Mercedes R class for a paving company driving on the hw in Boston.

Not sure that I would necessarily not hire someone that came in a car like that, but that would be a little weird.

As far as the SUV/smaller truck, I don't think there is anything wrong with it. I do quite a few estimates every week and the money that would go towards all that extra fuel in a 350 or a large van, I'd rather go to my salary. In the past, I've done estimates out of a Chevy Canyon and a Ford Ranger. Now, I'm driving a Chevy HHR Panel edition.

I have vans, but they're used mostly for tools/ladders/etc. My car is for estimates and is more than enough for job-site deliveries whenever needed.
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Old 11-10-2010, 07:26 PM   #14
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Quote:
Originally Posted by aaron61 View Post
There's a fine line between looking like a salesman and a business owner! IMHO
I have long thought that they were the same thing. A business owner who isn't a salesman probably won't be a business owner for long.

Brian Phillips
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Old 11-10-2010, 07:29 PM   #15
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My point being that the HO usually has a negative view of someone who just looks like a "salesman" rather than someone who is representing their business and has knowledge of the trade.
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Old 11-10-2010, 08:37 PM   #16
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I think a lettered truck or van with logo shows a more established business. However, I think that a vehicle with a magnetic sign stuck to it screams cheap, fly by night take the money and run.
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Old 11-10-2010, 08:41 PM   #17
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Quote:
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I think a lettered truck or van with logo shows a more established business. However, I think that a vehicle with a magnetic sign stuck to it screams cheap, fly by night take the money and run.
I tried so hard this morning to capture a photo of a handyman/painter/tree service van on the highway.. no luck but it was a full size white van, newer, but dirty.

The largest lettering on the van read HIRE A HUSBAND plastered crooked across the driver side door and back door.
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Old 11-10-2010, 11:11 PM   #18
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Quote:
Originally Posted by jack pauhl View Post
I tried so hard this morning to capture a photo of a handyman/painter/tree service van on the highway.. no luck but it was a full size white van, newer, but dirty.

The largest lettering on the van read HIRE A HUSBAND plastered crooked across the driver side door and back door.
I need to get a picture of this truck I seen near the job today, it was a big white bread truck with the words stenciled with spray paint "Have Skill Saw And Stuff Will Travel"
I will have to grab a pic of it.
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Old 11-11-2010, 12:15 AM   #19
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I think we should have a thread dedicated to ridiculous signage on work vehicles I know of a few local ones that would be great to post.
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Old 11-11-2010, 01:47 AM   #20
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The only markings I have on my truck is my licenses plate holder. And that's just because my beautiful wife got it for me. I display it proudly.

I have a competitor that has a wrapped trailer. He happened to be painting 2 doors down from me. He explained how the wrapping helps get him work. After that he was bragging bout his #'s

I wasn't impressed and I doubt it was his wrapped vehicle rather his cheap pricing.

Another guy I know had a full wrap on his car, he is now searching other ventures.

I don't think it shows a stable company. Rather I think it can be the opposite, like the hand slide of a magician.
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