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Old 02-06-2014, 04:50 PM   #1
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Default Shopping Cart Advertising?

Anybody ever tried the shopping cart advertising?

Met with a company this morning that does it for some of the smaller grocery stores around me.

Seemed expensive for what it is, but curious if anyone has tried it and what your experience was?

I'm pretty sure it's a poor use of marketing money, so I'm probably not doing it. But still wanted to ask.
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Old 02-06-2014, 05:01 PM   #2
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I don't think it would work. If I wanted a painter, I will probably ask a friend or co worker but I wouldn't hire anyone advertising on a grocery cart.
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Old 02-06-2014, 05:57 PM   #3
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i dont think that i have ever read an ad on a shopping cart. if they are doing this for smaller stores i would think that these stores may also have a lower class of clientele in some cases such as publix vs save-a-lot. if you want to a bunch of estimates for wal-martians then go for it.
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Old 02-06-2014, 06:15 PM   #4
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Shopping Cart Advertising?-shopping-cart-advertising.jpg

just got off the phone with this guy he swears by it doing it for years, although painting being such a higher ticket item I tend to think it wouldn't work to good
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Old 02-06-2014, 08:05 PM   #5
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The future is restaurant placemats.
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Old 02-06-2014, 09:35 PM   #6
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Attachment 22081

just got off the phone with this guy he swears by it doing it for years, although painting being such a higher ticket item I tend to think it wouldn't work to good
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Old 02-06-2014, 09:41 PM   #7
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That is so just wrong, it may work.

Could they give you any numbers of customers in the grocery store and demographics?

Next spot would be on those f-ing gas pump screens.

"I'll take 'how to piss off potential customers' for 500, Alex"



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Old 02-07-2014, 09:01 AM   #8
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I think it would be a good branding idea...if you have the money to spend and arent expecting a immediate return....

Im now rethinking things as I spend more time on the road that....some things may be more of a waste of time then were before...I really need to get my crews up to par....once thats in place I dont think it will matter again....im just dreading summer as I may be on the road all year and dont have a system in place for all my local work......man are things going to be crazy...
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Old 02-07-2014, 10:13 AM   #9
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Quote:
Originally Posted by richmondpainting View Post
I think it would be a good branding idea...if you have the money to spend and arent expecting a immediate return....
I agree.

Quote:
Originally Posted by richmondpainting View Post
Im now rethinking things as I spend more time on the road that....some things may be more of a waste of time then were before...I really need to get my crews up to par....once thats in place I dont think it will matter again....im just dreading summer as I may be on the road all year and dont have a system in place for all my local work......man are things going to be crazy...
Did I just read you being pragmatic? There is hope!
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Old 02-07-2014, 01:44 PM   #10
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I agree.

Did I just read you being pragmatic? There is hope!
Lol....
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Old 02-07-2014, 02:24 PM   #11
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Quote:
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I agree.



Did I just read you being pragmatic? There is hope!
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Old 02-08-2014, 06:20 PM   #12
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PT - enlightening one painter at a time
Big money = big changes lol
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Old 02-09-2014, 10:44 AM   #13
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Big money = big changes lol
And we're back
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Old 02-10-2014, 10:05 AM   #14
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And we're back
I just started concentrating on big jobs....where I dont need to do a ton of jobs because the pay outs are bigger....now were bidding in ten states and only bidding bigger jobs for the most part...20k square feet or bigger...unless its close to home
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Old 02-10-2014, 10:55 AM   #15
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I just started concentrating on big jobs....where I dont need to do a ton of jobs because the pay outs are bigger....now were bidding in ten states and only bidding bigger jobs for the most part...20k square feet or bigger...unless its close to home
I agree with your thinking. It takes far too many jobs painting a kitchen or a bathroom to add up to much. The logistics of running small jobs are a nightmare for me.

I don't have a system in place that allows me to bid a $500 job, send out a proposal, send someone to do the work, invoice and cash a check and still make any kind of profit that is worthwhile. Include the time you spend bidding small jobs that you don't get and it's a loss for me to even look at jobs under $1500.

I'm sure some of you guys can make this work and make a good buck doing it. I personally find it difficult. Even at 35% profit a $500 job brings you $175. Not worth the liability in my opinion.

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Old 02-10-2014, 11:08 AM   #16
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Quote:
Originally Posted by dwbrooks View Post
I agree with your thinking. It takes far too many jobs painting a kitchen or a bathroom to add up to much. The logistics of running small jobs are a nightmare for me.

I don't have a system in place that allows me to bid a $500 job, send out a proposal, send someone to do the work, invoice and cash a check and still make any kind of profit that is worthwhile. Include the time you spend bidding small jobs that you don't get and it's a loss for me to even look at jobs under $1500.

I'm sure some of you guys can make this work and make a good buck doing it. I personally can't.
I qualify my leads as much as possible and the make my on site bids as efficient as I can. If I get it, it's worth what I've put into it.

Had one last week that killed me. Simple master bedroom job, walls only. Once there she informed me she was getting three other bids . She called back two days later and left a message saying all the bids were higher than they expected and they were going to do it themselves . I hope there is a special place in hell...
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Old 02-10-2014, 06:50 PM   #17
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Quote:
Originally Posted by RH View Post
I qualify my leads as much as possible and the make my on site bids as efficient as I can. If I get it, it's worth what I've put into it.

Had one last week that killed me. Simple master bedroom job, walls only. Once there she informed me she was getting three other bids . She called back two days later and left a message saying all the bids were higher than they expected and they were going to do it themselves . I hope there is a special place in hell...
Which means she is going to let her out-of-work brother-in-law do it.
She just needed to know how much to pay him.
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