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marketing

  1. New Member Introductions
    Hi Everyone! I just wanted to take a second to introduce myself to everyone. I run a painting and pressure cleaning business in Miami, Florida. My father created this business over 25 years ago, and I've recently taken over from a marketing standpoint and have successfully doubled his...
  2. General Painting Discussion
    Good afternoon! I'm looking for advice on marketing. What do you all feel about the effectiveness of owning a website? Do you think using social media helps more? I'm currently talking to a company that runs social media and updates your site for you, (I'm not worried because it's no...
  3. Business, Marketing, and Sales
    I've been thinking about joining PDCA and was hoping to get some feedback from other contractors who have joined or decided not to join. Are the benefits worth it? Has it helped in your marketing? How much have you learned/gained from being a member? One reason why I was considering joining is...
  4. Business, Marketing, and Sales
    Hey there, Just wondering if anyone has any tips on marketing to commercial and industrial companies. We've always relied on companies calling us, but now we've grown and decided on marketing ourselves to them. Any tips?? CC
  5. Business, Marketing, and Sales
    Hi Everyone, my wife and I have been painting for years together sub-ing off a company that does apartment repaints. We've worked for high end painters in the past and we loved it, so we are in the process of starting our own business and eventually leaving the apartment repaint game. We already...
  6. Business, Marketing, and Sales
    I'm curious to know what you all use for advertising and how you go about it. I know many people in the trades rely on word-of-mouth, which ultimately is the best advertisement. I have a website and Facebook page and have recently signed up on Google and yelp to help get more calls for local...
  7. Business, Marketing, and Sales
    What is the conversion rate from leads to estimates with services such as Thumbtack and Painter's Choice?
  8. Business, Marketing, and Sales
    Just wanted to get the "best of the best" from the group. How do you maintain your database of past customers and what do you do to re-market to them? Also would be interested to hear what you do with folks who don't close after an estimate is written. Thanks, Brandon Lewis
  9. General Painting Discussion
    Hello all. I am new to the Forum so bear with my noobness. I am trying to find ways to market myself as an estimator for painting companies. I have been in the field, office and have also worked from the GC side of it as well. What are some ways that I can get myself some more clients for...
  10. General Painting Discussion
    I am spilling the beans on how I quintupled my painting business in 3 years time and how you can Double Your Business Without Making A Sale! This is also the title of my book to be released by Nov 1st. Those who know me here will vouch for me and my character, in fact the PDCA has posted and...
  11. Business, Marketing, and Sales
    I just started with my paint biz last year with money i bootstrapped and borrowed from family, my very first few clients were from craigslist(honesty) but then i saw how unfair it was since we were putting in so much work for so little and saw that profitability was far away if i kept going like...
  12. Business, Marketing, and Sales
    As Foghorn Leghorn used to say, "No, no, no! You're doing it all wrong!" You’re trying to be creative, even though it’s painful. Or you’re creative, and love it, and don’t want to do what you should. WHAT SHOULD YOU START WITH WHEN YOU FIRST START BLOGGING? Write about exactly what you are...
  13. New Member Introductions
    Hi Everybody: I'm John O'Connor, a PR Manager for a small firm in St. Louis, MO. I'm doing some research on a white paper and was looking for opinions from professional paint contractors. I'll post the question on another thread but here it is: What would a paint manufacturer need to do to...
  14. Technology (websites, computers, etc..)
    I decided to take our company's blog in a different route this time around, and wrote what I know of using social networking to boost Google rankings. I haven't spent one advertising dollar on the website other than the domain name and year hosting contract, and have made it up to #3 in my city...
  15. Business, Marketing, and Sales
    I've recently gotten back into the painting contracting business after a few years of growing a couple of other businesses. I am noticing some changes in the business. One of them is Angie's List. What do you think of Angie's List? Does it make sense to pay for the advertising? I have a...
  16. General Painting Discussion
    I am new in running my own business. What is a good/ the best way to go about marketing my company?
  17. Business, Marketing, and Sales
    More here....
  18. Business, Marketing, and Sales
    A great read from Kevin Nolan The Seven Critical Elements for Business Success Business Planning - This is the start of all activities. A business must have a Vision and a system to develop the essential road map to get to a desired destination. You must learn how to implement effective...
  19. Business, Marketing, and Sales
    Does anyone think looking like your cheap can land you more jobs? I read a post about a guy in his area getting a lot of jobs because he looked mexican so they thought "he must be cheap" but he charged the same or higher. So far I have strived to look high end just like my craftsmanship but...
  20. Business, Marketing, and Sales
    My original account has NOTHING for setting up a biz page with. I have NO idea why. SO I go and start a new page for the biz page and it is actually a personal page (I read that facebook will delete multiple pages if they see duplicates by the same person..) cause I didn't want to start...
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