Do any of my fellow painters out there include a coupon along with their advertising ? And if so does it increase your business volume ?
It can give you a temporary spike in calls....depending on how big your marketing exposure is and how many people are seeing the ad.
I find $ off works better (ie better ROI) then a % off. Also, you should put some "small print" on that add. Not all work deserves a 10% off and there should be time limits to increase urgency.
Especially since most coupons state "coupon must be presented BEFORE time of estimate".I think its just bs, All people will think is you will add 10% to your price before you deduct the 10%. Its not like a specific item say as a toaster at target that is 10% less then at wallmart.
i decided to try it!
Yes.Well, I guess we just have different business models.
Wise, is all your work from referrals, besides the LPQ?