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Discussion Starter · #1 · (Edited)
The regulars here can see by my posts that my small business is quite young, much to learn, though I am enjoying it.
Was not expecting the amount of calls I'm getting. Prices are steadily going up and I'm turning down many customers every week. I figure my best option for the summer would be to stick with interior and small/simple exterior. What is the best way to turn people away. I don't like telling people I'm too busy, cuz I might not be for their neighbor and don't want word to spread that I'm too busy for everyone. I also don't want to tell people that their house is not a good match for me...lack of equipment etc. How do I turn away customers without discouraging others?
 

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I'm not usre there is a great way to turn down work, I don't like doing it but sometimes you have to. I think the main thing you need to do is raise your prices, like you've said.

You can be sure that when you raise your prices you will eliminate a lot of sales.

Now lets say your prices are where they need to be but you still are turning down work. Hire? I don't know what your business setup is but at this point, I would turn to employees.

Have as many employees as you want, making good money, systems in place, everything's great? Raise your prices again.

If you do actually HAVE to turn down work, a follow up phone call or e-mail wouldn't hurt just to stay out in front of the customer, maybe we can work together in the future, that kind of thing.
 

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I think your best option is written above. Finding a way to capitalize on the offers you have received should always be a priority. However, if you simply can not take the work, be completely honest with the customer and clearly explain why you should not take the job. It will help if you can point them in the right direction to a reputable contractor who can do the job. My guess is that 95% of customers you turn away in this manner will be thankful. Good luck...maybe toss some of that luck up this way. I could have used it this winter.
 

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If it is a job you cannot handle, tell the customer.

If it is a time issue, there are many on this board that have customers waiting months before thier work gets started. Just tell the customer that you are booked until........

If it is a job you don't want, either price it astronomically high so they get scared or if they take it, it's worth it for you. Or tell them you are not currently taking on new work.

In the end just be nice to them.
 

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I agree. I wouldnt wish that away. I have made that mistake in the past. When you are busy you blow people off and then when you slow down, you really wish you had them. I dont know about your business setup, but if you are in a position to grow, this is a great way to start.

I don't like the idea of astronomically pricing work that we can't do. I would rather be known as a good guy who just couldnt fit the customer on the schedule in a timely manner than a disinterested guy who is ridiculously expensive. As said in this thread, honesty is a great policy. If you are too busy, tell them and leave them with a good impression.
 

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I agree with most of the responses thus far. However, I don't agree with pricing a job astronomically high. If a job is riskier you should be compensated for that risk, but to price it high just to turn the customer away is not particularly wise in my opinion.

My favorite way of dealing with this is to sell the job now, and do it in 3 or 4 months. I do this rather often in the fall. I usually offer a small discount for the customer, but this creates a win- win. I use it to move interior work to our rainy season (some would call that winter). I get the deposit money for several months, the customer saves a few dollars, and I also have interior work on the books for the time it is preferred.

My second favorite way would be to hire help.

Brian Phillips
 

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What is the best way to turn people away. I don't like telling people I'm too busy, cuz I might not be for their neighbor and don't want word to spread that I'm too busy for everyone. ?
Don't turn any work down, put them on the schedule or sub it out. You goal as a contractor is to make money on every lead. Don't turn work away.:thumbsup:
 

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Interesting thread here, I plan on reducing my workload this summer; I had only 2 week days off last summer! My wife is already checking my schedules for July and August. The main point here would be to ask the customer if they can wait a few months, I am already booking jobs for September now and I am honest with them about the summer months workloads. Customers that come to me are usually from "word of mouth" so I think they appreaciate the honesty and understand. So far, its been a great first three months for me.
 

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IMO, turning people away by not calling back or not replying to their emails is in a way discourteous and unprofessional. Personally I had done it several times in the past --jobs that I didn't want and/or people I were afraid to deal with- I was hesitating to return their calls and then forgot as days went by... And people were very displeased because of that. I once sent a replying email about a week late, and got a very short reply: "."

Anyway, a lot of good inputs here from above posts, from which I learn. Sometimes, I feel inclined to be frank with the customer about not being interested in their project; but that would mean I'd have to tell them: I think your house was diy-ed the last time it was painted and I don't want to fix all the mistakes, or, I feel you're difficult to work with.. Thus, I still have to unwillingly lie sometimes, that I'm all booked up until...
 

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Interesting thread here, I plan on reducing my workload this summer; I had only 2 week days off last summer! My wife is already checking my schedules for July and August. The main point here would be to ask the customer if they can wait a few months, I am already booking jobs for September now and I am honest with them about the summer months workloads. Customers that come to me are usually from "word of mouth" so I think they appreaciate the honesty and understand. So far, its been a great first three months for me.
Having work is great. Booking September in March makes me wonder. If I were you I would start hiring people. What about the next five months. You will be outside, being seen and hopefully selling jobs. Many people don't want to wait another season to get there house painted. I would think you will be missing many opportunities. If I book out two months I know I need to hire. Obviously I do whatever I can to land a job and never turn work away unless it is undesirable. Not trying to tell you what to do, just my opinion. Let your business grow.
 

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Discussion Starter · #12 · (Edited)
All great responses thanks.
I think this thread brings up the issue of responsibility to the customer. There is nothing worse than blowing off a customer, not responding, giving an estimate and a vague start date while searching for something better.
I would never do that crap, but don't like spelling out my weaknesses either when I'm doing 3 estimates on the same street...........and you know the neighbors talk.

I've been targeting some high end neighborhoods with fliers, and I've gotten calls for some monster houses that I've turned down. After explaining it's not a good fit for me, and they would be better off with a larger company who can bang it out in a week, while my ugly ass would be poking around their house for a month.....probably cost me some good work.
So be it, tis only one season, a mere zit on the ass of life.
 

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I can't see why you could turn down customers?
Are you pre-qualifying your leads?

I think the only job we turned down was a builder who wanted to tint the primer so he had a one-step paint process. I wasn't having that.
 

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Remember they could tell 5 of their friends, and those friends will tell 5 more friends, this guy thinks he's painting the house with gold leaf. Talk to them honestly, sub it out or rec to another good painter. Tell the customer to let him know that you sent them or call the guy yourself. When your slow he might help you. tink about it...
 

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I'm a ***** ....if I'm so busy that taking on more work means expanding and going out of my compfort zone, I will gladly do it. As long as my prices are being met. No risk, no reward. I think the key is knowing your business and your capabilities. If you would take a month on a house and are booking a house a month, I can see why you would be booking for Sept. If thats the type of business you want, thats great. If you are getting several calls a year for larger jobs that you can not handle you may want to find a couple qualified larger companies in your area to pass the lead to. You would be surprised how many of these companies would like to give you some leads on small ext stuff .... small ranches, fences ...sheds ..jobs they do not want because it would be pulling their guys off larger more profitable jobs. ..................where you living in Mass, Pete?
 

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I have been in negotiation with a homeowner for about 3 months now over a pretty significant scope of work on a house they were in the process of purchasing, with the intent of demo-ing and remodeling - acting as their own GC. The initial schedule we discussed included 6 weeks of painting. The closing was delayed for over a month. During this process, the homeowner kept fine-tooth combing my proposal and pumping me for info on how to sequence the trades and do the project.

Today, she came back to me with a proposed schedule that allowed two weeks to do six weeks worth of paint work. Needless to say, I had to decline the job, explaining to her that no paint company could properly execute her scope of work in that timeframe with so many other trades in the house. This was very frustrating after having so much time in the process already. Sometimes its best to walk away.

An hour later, she contacted me and asked how I would like to break up and sequence the work over a 12 week period.

I understood through the whole process that I was encountering an eager homeowner, already a month behind the original plan for their new home. Sometimes when people impose rigid budget or schedule terms on a project, it is really more negotiable than it seems. Especially if they understand that you are not just another dirtbag painter willing to give them the shirt off your back.

So this is a case where being able to turn down work can have a favorable outcome for both parties. We get the job on realistic terms, and they get the paint company they prefer to deal with.
 
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