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Small World

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Last week I received a phone call from an AC guy. He was looking for someone to install radiant barriers for him and wanted to work out some kind of arrangement.

Fairly quickly into the conversation he started telling me about the importance of educating customers, that good work isn't cheap, etc. Once in a while I would express agreement, but basically just let him talk.

At some point he asked me a question (I don't remember exactly what it was). After I answered, he said, "I know who you are. You wrote that article on Contractor Talk." He then spent about 5 minutes apologizing and saying how silly he felt. The whole thing was pretty funny to me, because he was basically telling me things I had written in the article.

The guy lives about 2 miles from my office. It really is a small world sometimes.

On another note, he basically wants to sell the job and then hire us to install it. This could be a big win- win. He gets a sales commission, and has credibility with his customers, and we don't incur the marketing/ sales expense.

Brian Phillips
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Our "message" reaches a lot more people than might be evident.

Brian Phillips
As that can be a good thing, it can be a bad thing as well. Thats why it always good to be on our best behavior :)
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